allignment

How are SEO, content marketing and SEM aligned?

How are SEO, Content Marketing and SEM aligned?   There are still some bit of confusion among the digital folks over the alignment of SEO, Content marketing and SEM. All three are the different efforts put in to achieve the same goal. Let’s recap the ultimate goal for all three. I looked at the few top articles from popular blogs regarding the ultimate goals of all three of them. Here …

Approach for content combination

A way to combine the multiple contents… The objective is to combine three different content pages into one single page And the questions we are trying to answer is What should be the name of this new page created by combining few different pages? Name itself is keyword Bigger objective here is to increase traffic to this new section We all know that keywords play a big part in holding …